There are three aspect of marketing that need to be considered when selling anything. Homes are no different. This course covers what these three critical areas are and how to use them to your advantage when selling your home. Avoid the common mistakes that other “By Owner” sellers make and understand what it takes to successfully attract a buyer. This course is a Foundation Level Course. Other courses will build on the concept covered in this one. This is an 9 page full color e-booklet in PDF format. It can be printed and put in a 3 ring binder or read online with the free Adobe Reader program. There are no tests to take or classes to attend.

Your home price should not be a number! Learn why in this course plus the time frame in your marketing when pricing accuracy is critical.  You’ll learn about different resources for doing pricing research along with which professionals can help you and how to best use their expertise.  Learn the secrets of pricing increments and number rounding. This course is a Foundation Level Course.  Other courses will build on the concept covered in this one.  This is an 9 page full color e-booklet in PDF format.  It can be printed and put in a 3 ring binder or read online with the free Adobe Reader program.  There are no tests to take or classes to attend.

In a competitive market, you want every advantage.  Learn affordable ways to improve the first impression your buyer has of your home.  This course reviews the results of industry studies and gives you ideas on how to create positive impact no matter what the season.  This 6 page full color booklet is in PDF format and can be printed out and put in a 3 ring binder or viewed on your computer with the free Adobe Reader software.  There are no tests to take or classes to attend.

Do people really buy homes in the winter? How do you find them and attract them to your home? What does it take to get the attention of winter buyers? If you are selling your home in the winter, you need to read this report and see how to make your home stand out. This 7 page full color booklet is in PDF format and can be printed out and put in a 3 ring binder or viewed on your computer with the free Adobe Reader software. There are no tests to take or classes to attend.

It’s widely known that vacant homes often take longer to sell and frequently sell for less money than than homes that are being lived in.  Are there strategies to help home sellers battle these odds?  You bet!  This 7 page full color e-book course outlines several ideas that you can implement to give your vacant home the best chance of selling for more money in less time than it otherwise would.  It’s in PDF format and can be printed out and put in a 3 ring binder or viewed on your computer with the free Adobe Reader software.  There are no tests to take or classes to attend.

Sellers instinctively use marketing techniques that agents use.  Sometimes these marketing strategies need to be modified for use in a by owner transaction.  This 13 minute audio podcast covers some of the strategies that you should consider in your marketing plan. (mp3 format)

Buyers love photos and full color graphics. Learn how to leverage your time and create beautiful full color ads you can post on classified ad websites such as Craigslist.  It’s easy.  This training video will take you step by step through the process.  You’ll also learn where to post one ad that will get syndicated to multiple websites.

This five minute video shows you how to GET traffic from an online ad and also how to DRIVE traffic to your online ad with six proven resources.